THE BLOG

MYTH: EMAIL ACQUISITION ISN’T A PRIORITY achiever brick and mortar customer experience small business

Retailers have a bad habit of avoiding what makes them uncomfortable. Top of that list? Email acquisition.

Chances are your sales staff are reluctant
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MYTH: CUSTOMERS WANT A QUICK SHOPPING EXPERIENCE achiever brick and mortar customer experience small business

We live in a break-neck, fast-paced world. It used to take weeks, days, or at least hours to get responses to written correspondence; now it takes sec...

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MYTH: PRICE DETERMINES AN ITEM’S VALUE achiever brick and mortar customer experience leading change small business

Price is an important variable in every shopper’s decision—but how important varies from product to product, category to category, and business to bus...

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Why Compensation is a Hot Topic in Retail achiever brick and mortar customer experience small business

You guys love—looooove—our episodes on compensation (if your listens are any indication, at least). At first, we were struck by the seeming contradict...

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Create a Welcoming Environment achiever brick and mortar customer experience small business

Have you ever fired a store? Seriously, have you ever walked into an environment only to promptly walk out, swearing you’ll never return? What did tha...

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Recapturing Your Why achiever brick and mortar customer experience leadership

Take a Moment

Starting the retail new year is like taking a giant exhale. January will be busy in its own right and spring’s just around the corner, bu
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Feature Manager: Kelly Knight achiever brick and mortar change management small business

For most of us in this niche of the retail industry, we’re empowered by passion. We love almost every facet of our jobs: the look on a customer’s face...

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Today’s Biggest Retail Challenge achiever brick and mortar hiring leading change redefine retail small business

Retailers can often find themselves in a vicious negative cycle. Because they can’t find quality employees, they lower the standard and hire whoever w...

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Featured Retailer – Ian Christie, Summit Bicycles achiever brick and mortar change management customer experience

There’s a trend in the bike retail industry, and it’s not a good one. Independent and in–store retailers have undoubtedly suffered over the past few y...

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A True Mastermind achiever brick and mortar small business the mann group

Napoleon Hill, author of “Think and Grow Rich” developed a brilliant business building idea decades ago. The concept is commonly known as “Mastermind ...

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Small Manufactures Who are Making a BIG Difference achiever brick and mortar manufacturers small business

You can’t deny the facts: women are becoming more and more active. Take cycling, for example: in the 2014 U.S. Bicycling Participation Study, People f...

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GEAR: “A” Part One achiever brick and mortar gear small business

For the past few months in this newsletter we’ve been talking in detail about the ideal customer shopping experience in retail. If you’ve been followi...

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