THE BLOG

The Holey Land: Customer Experience at Hole Doughnuts achiever brick and mortar customer experience influencing behavior leading change small business

Doughnuts inspire a lot of reactions: delight, salivation, swooning, palate glee and diet abandonment. At Hole Doughnuts in West Asheville,...

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Convenience v Connection: Technology achiever brick and mortar influencing behavior leading change small business

Technology is not the answer. Or rather, technology is not the experience.

When we say your customers crave connection, we don’t mean they...

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No One is Doing It achiever brick and mortar influencing behavior leading change

This past holiday season I decided to challenge myself. I have always been opposed to shopping online, yet the stories my friends were telling me...

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Show Your Loyalty: Get a Tattoo! achiever brick and mortar change management influencing behavior leading change

There is no sign of dedication and devotion as abiding as a tattoo. For centuries, folks have used ink to symbolize their commitment to lovers and...

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The Coachā€™s Role as a Leader in Customer Engagement achiever change management influencing behavior leading change

Your store’s personal culture is the defining factor for your salespeople as well as your customers. It defines the behavior of your...

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Influence: The Most Sought After Leadership Skill communication influencing behavior leadership mann u redfine retail

There are so many puzzle pieces that make up a good leader. From the mundane—like punctuality—to the intricate—like the ability...

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Is Your Brand Holding Mind Share? communication influencing behavior leadership manufacturers

“How does my brand hold the mind share of the sales associate?” If you’re a brand selling products into specialty retail stores,...

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Saucony: How One Brand Decided to Build Trust communication consumer insights customer experience influencing behavior mann u manufacturers redefine retail run

Trust. It’s a tricky noun, one that we have difficulty with as a society, and one that’s particularly and noticeably absent in the...

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Relentless change management gpra influencing behavior small business

So far, we have explored the first two words, Gentle and Pressure. Today we turn our attention to the third word in the process: RELENTLESSLY.

...

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The Entrepreneur achiever hiring influencing behavior leadership small business soft skills

The fifth, and most obvious attribute of an achiever is the Entrepreneur. While it may be obvious that an achiever has entrepreneurial...

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Team Builder achiever hiring influencing behavior leadership small business soft skills

For those of you who have been following along, you know that we are spending six weeks describing the attributes of an Achiever. An Achiever...

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The Survivor achiever hiring influencing behavior leadership small business

“Fall down seven times, get up eight”.

This is the mantra of the Survivor. A survivor is another of the six attributes of an...

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